Three Main Street America Staff members standing in front of a mural in Marion, Iowa.

Marion, Iowa © Tasha Sams

About

We work in collaboration with thousands of local partners and grassroots leaders across the nation who share our commitment to advancing shared prosperity, creating resilient economies, and improving quality of life.

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Two community members in Emporia Kansas pose with a sign saying "I'm a Main Streeter"

Emporia, Kansas © Emporia Main Street

Our Network

Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique.

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Dionne Baux and MSA partner working in Bronzeville, Chicago.

Chicago, Illinois © Main Street America

Resources

Looking for strategies and tools to support you in your work? Delve into the Main Street Resource Center and explore a wide range of resources including our extensive Knowledge Hub, professional development opportunities, field service offerings, advocacy support, and more!

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People riding e-scooters in Waterloo, Iowa

Waterloo, Iowa © Main Street Waterloo

The Latest

Your one-stop-shop for all the latest stories, news, events, and opportunities – including grants and funding programs – across Main Street.

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Woman and girl at a festival booth in Kendall Whittier, Tulsa, Oklahoma.

Kendall Whittier — Tulsa, Oklahoma © Kendall Whittier Main Street

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Join us in our work to advance shared prosperity, create strong economies, and improve quality of life in downtowns and neighborhood commercial districts.

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Three Main Street America Staff members standing in front of a mural in Marion, Iowa.

Marion, Iowa © Tasha Sams

About

We work in collaboration with thousands of local partners and grassroots leaders across the nation who share our commitment to advancing shared prosperity, creating resilient economies, and improving quality of life.

Overview Who We Are How We Work Partner Collaborations Our Supporters Our Team Job Opportunities Contact Us
Two community members in Emporia Kansas pose with a sign saying "I'm a Main Streeter"

Emporia, Kansas © Emporia Main Street

Our Network

Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique.

Overview Coordinating Programs Main Street Communities Collective Impact Awards & Recognition Community Evaluation Framework Join the Movement
Dionne Baux and MSA partner working in Bronzeville, Chicago.

Chicago, Illinois © Main Street America

Resources

Looking for strategies and tools to support you in your work? Delve into the Main Street Resource Center and explore a wide range of resources including our extensive Knowledge Hub, professional development opportunities, field service offerings, advocacy support, and more!

Overview Knowledge Hub Field Services Government Relations Main Street Now Conference Main Street America Institute Small Business Support Allied Member Services The Point Members Area
People riding e-scooters in Waterloo, Iowa

Waterloo, Iowa © Main Street Waterloo

The Latest

Your one-stop-shop for all the latest stories, news, events, and opportunities – including grants and funding programs – across Main Street.

Overview News & Stories Events & Opportunities Subscribe
Woman and girl at a festival booth in Kendall Whittier, Tulsa, Oklahoma.

Kendall Whittier — Tulsa, Oklahoma © Kendall Whittier Main Street

Get Involved

Join us in our work to advance shared prosperity, create strong economies, and improve quality of life in downtowns and neighborhood commercial districts.

Overview Join Us Renew Your Membership Donate Partner With Us Job Opportunities
Franklin’s women business owners. Photo by Crystal Proxmire, Publisher, Oakland County Times.

Franklin, Michigan is a small historic village in Southeast Michigan, just outside of the Detroit city limits. Established in 1828 and chartered in 1954, the village was the first designated State Historic District in Michigan. As all places do, Franklin evolved over time, but the historical development patterns and architecture remained. Fostering community, protecting valuable natural and recreational resources, and holding lively cultural events and activities are part of the way of life in this largely volunteer-run district.

Franklin became an Oakland County (MI) Main Street community in 2008 because of a Village Council commitment to revitalize the downtown business district. A director was hired, and a non-profit (501c3) entity was established and continues today.

Buildings have been repurposed over time and continue to be, sometimes to the chagrin of purists. The Village Center is mixed use – there are homes, gardens, and garages mixed in with a fitness studio, an auto repair shop and a high-end women’s clothing store. In 2019, the Village embarked on a major street improvement project to beautify the downtown area, enable safe walking and upgrade street infrastructure.

Women have been an integral part of the civic and business leadership fabric in Franklin for many years. There have been a handful of women council members over the years, but the first female Village President was elected in 2016 and the current Assistant Administrator is female. Now, all retail stores and all but a handful of professional and service businesses in Franklin are women owned and managed.

Yes, there is something special about women business owners

Qualities like optimism, purpose-driven, integrity, willingness to learn, resilience, persistence, relying on “gut” feelings along with facts/data in making decisions, adaptability, communication skills, empathy, willingness to connect with and support others describe successful women entrepreneurs in business literature. Franklin women business owners agree.

Franklin women business owners have used these strengths to create attractive storefronts, improve walkability, reduce physical barriers to building access and improve lighting to make it easy for customers to do business with them. Business owners also work together on creative ways to draw in shoppers to the village.

After 22 years, Franklin Auto Service owner Pam Migliore doesn’t think a lot about being a woman in the auto repair business, but she notes that when women customers come in to describe a problem with their car, they relax and have told her they were relieved when they talk with her about their reasons for coming in for service. Pam is open and uses her empathy skills to help customers feel comfortable in an industry where experiences are often different. Pam is an active Main Street Franklin Board Treasurer because she believes in Main Street and wants input into village decision making.

Pam’s business had to close during Michigan’s COVID shutdown. As employees went on unemployment, she knew they would eventually be able to reopen but it still felt terrible. She and her co-owner brother kept the best interests of their employees in mind throughout the pandemic. The business is thriving once again.

Lisa Dunn, owner of Déjà Vu Upscale Resale Boutique wanted a winter event that would draw customers into the store with something beyond a simple sale. An idea came from a volunteer to create “Shop Your Heart Out.” Six Franklin retailers donated gifts and refreshments to shoppers who brought in new and gently used bras and female products for girls and women in need. Donations went to the non-profit https://isupportthegirls.org The response was tremendous. The event was held in February to connect it to Valentine’s Day and support small businesses run by women.

Lisa, also the Main Street Franklin Board Chair, believes shopping in the village is about the relationships between retailers and customers. People like that local store owners are available and able to provide personal service. Each retailer is unique. It is not unusual for one shop to refer customers to another Franklin store for the right products. The camaraderie and desire to support one another is real.

Downtown Franklin. Photo courtesy of Main Street Franklin.

Women also lead local government

Susan Goldstrom is Franklin’s Assistant Village Administrator. She is a member of the Main Street Franklin Board and is the government liaison. As a municipal leader, Susan understands that some of her largely female staff are growing skills for their next job and uses her skills to create an environment where they can build their expertise. Susan makes many decisions and understands the importance of using her gut and knowledge in her role, purposefully and confidently.

We are proud of the fact that two of Franklin’s Police Department officers are women and the Franklin Bingham Farms Fire Department has one female firefighter.

Franklin is a beautiful, loved, historic village. The creativity and willingness to try new ideas in business and government reflects ways Main Street, businesses, county, and local government can partner for positive change.