Estado de Main
State of Main ofrece una visión detallada de todos los logros de la red Main Street America y explora ideas y tendencias de vanguardia en el campo de la revitalización de distritos comerciales.
As the Senior Director of Marketing and Communications, Rachel leads the planning, development, and implementation of the day-to-day and long-term marketing and communications vision for Main Street America.
This includes overseeing the digital, creative, and content strategy for the organization’s core services, brands, and programs across multiple channels and platforms. She is also responsible for directing special projects and campaigns that elevate and support the movement, and serves as the lead editor of publications and member resources, including State of Main, Navigating Main Streets as Places, The Future of Retail, and the Main Street Approach Design Handbook.
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Previously, Rachel led the development of the Main Street America Institute, the Center’s signature education and training program. Prior to joining Main Street America in 2013, Rachel worked for the Sustainability Program at the National Trust for Historic Preservation. She graduated with a degree in Art History from DePaul University and received a Master in Urban Planning and Policy degree from the University of Illinois at Chicago where she served as a research assistant for the Institute for Environmental Science and Policy.
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Artículos y publicaciones
State of Main: Winter 2019
With articles written by industry experts on topics ranging from the transformative placemaking to inclusive entrepreneurship, the publication is brimming with tools, tips, and strategies that will help you lead a results-oriented revitalization effort.
State of Main: Winter 2018
With articles written by industry experts on topics ranging from the future of retail to Main Street advocacy, the publication is brimming with tools, tips, and strategies that will help you lead a results-oriented revitalization effort.
State of Main: Fall 2016
Welcome to the inaugural edition of State of Main, the annual publication of Main Street America featuring thought leadership from across the network.
Cultivar un liderazgo eficaz para transformar las comunidades
Ideas de toda la red sobre cómo dirigir su programa Main Street. Publicado en State of Main.
